Reporting to the CEO, the Marketing Director will oversee and develop people and processes in marketing to ensure high performance and behaviors that align with company values. The Marketing Director will develop and implement a comprehensive marketing strategy to promote the company's products, attract and retain customers, and increase brand awareness and profitability. This person will relentlessly pursue revenue growth in a direct-to-consumer environment by pioneering e-commerce excellence, harnessing cutting-edge insights to master customer acquisition. The Marketing Director will build incredible experiences and relationships with customers to nurture them through our ecosystem of parts for their vehicle. They will contribute to a positive culture of continuous improvement by learning and applying lean principles, exhibiting honesty, and respecting other people.