Reporting to the CEO, the VP of Brand is accountable for voice, vision, and creative output for the brand. The VP Brand sits at the intersection of brand strategy, creative direction, and marketing execution. The VP of Brand will shape how the world sees the company — and how our athletes feel in it. The ideal candidate is a strategic brand architect and a hands-on creative leader. The VP of Brand will define long-range brand positioning one day and roll up their sleeves to sharpen campaign copy or art direct a shoot the next. They bring a strong creative point of view, deep experience in performance or lifestyle brands, and the drive to operate with urgency in a lean, fast-moving environment.